Privacy policy
1. Introduction
This Privacy Policy explains how HAGiHARA TATAMI USA, INC. ("we," "us," or "our"), an American corporation, collects, uses, and discloses information from you when you visit our website at hagiharatatami.com (the "Site"). We are committed to protecting your privacy and handling your personal information responsibly.
2. Information We Collect
We collect information in two main categories: information you provide directly and information automatically collected through your use of the Site.
2.1. Information You Provide Directly
This includes any information you provide when you contact us via the provided email link.
- Contact Information: Your name, email address, and any information contained within your message or inquiry.
2.2. Information Collected Automatically (Via Google Analytics 4)
We use Google Analytics 4 (GA4) to analyze how visitors use our Site. GA4 automatically collects certain information about your device and activity:
- Access Information: IP address, type of device (PC, smartphone, tablet), operating system (OS), and browser type.
- Usage Data: Date and time of visit, pages viewed, time spent on the Site, links clicked (e.g., inquiry email, Instagram link), and scrolling depth.
3. How We Use Your Information
We use the information we collect for the following purposes:
- To respond to your inquiries and communications.
- To analyze Site traffic and usage patterns to improve the content and design of the Site.
- For strategic marketing efforts aimed at the wider adoption and sale of our Japanese rush grass products (Tatami).
- To monitor and address security issues or fraudulent activity.
4. Our Use of Google Analytics 4
We utilize GA4 to understand and optimize the user experience on our Site. GA4 uses technologies like Cookies to collect and process this data.
- Data Processing by Google: The information collected via GA4 is managed in accordance with Google's privacy policies. For more details, please review Google's Privacy Policy and Google's policy on how data is used by partners.
- Opt-Out: You can prevent Google Analytics from collecting your data by changing your browser settings or by installing the Google Analytics Opt-out Browser Add-on.
5. Disclosure of Personal Information to Third Parties
We do not sell or rent your personal information to third parties. We may disclose your information only when required by law or with your explicit consent, except for the sharing of data with Google via GA4 as described in this Policy.
6. Notice to California Residents (CCPA/CPRA)
If you are a resident of California, you have specific rights concerning the collection and use of your personal information under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA).
- Right to Know: You have the right to request that we disclose the personal information we have collected about you.
- Right to Delete: You have the right to request the deletion of personal information we have collected from you.
- Right to Opt-Out: You have the right to direct us not to sell or share your personal information.
To exercise any of these rights, please contact us at info@hagiharatatami.com.
7. Notice to Users in the European Economic Area (EEA) and the UK (GDPR)
Although this Site is primarily directed to the U.S. market, if you are a resident of the EEA or the UK, you have additional rights under the General Data Protection Regulation (GDPR), including the right to access, rectify, or erase your data, and the right to restrict or object to its processing.
We rely on your consent to process personal data when you use our Site. We recommend that users in the EEA/UK only use our services if they consent to this data processing.
8. Changes to This Privacy Policy
We reserve the right to modify this Privacy Policy at any time. We will post any changes on this page. Your continued use of the Site after any changes indicates your acceptance of the revised terms.
9. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:
HAGiHARA TATAMI USA, INC.
Address: 120 South Los Angeles Street, Los Angeles, California, 90012
Inquiry Email Address: info@hagiharatatami.com